In the rapidly evolving leisure park industry, Play in Business strives to stand out by adopting an innovative approach and extending its activities beyond national borders. The company has undertaken projects in Morocco and Réunion Island, facing the need to adapt to different local regulations, overcome significant logistical challenges, and meet diverse cultural expectations.

These initiatives have been important learning steps for Play in Business, highlighting its ability to operate in the international market while being attentive to the specific requirements of each country.

The article sheds light on Play in Business’s efforts to understand and adapt to foreign markets, acknowledging that the company had to face challenges and learn from each experience.

By expanding internationally, Play in Business has not only sought to extend its presence but has also gained a deeper understanding of global cultural and business dynamics, which has helped shape its approach in the family leisure industry.

The challenge of international construction of indoor play centres

Building indoor play centres internationally is like playing a video game on hard mode: the rules change all the time, constant adaptation is required, and, of course, there are always new challenges to overcome. Play in Business embarked on this adventure with practicality and iron will!

First, there are the local regulations: Play in Business must juggle the laws of each country to ensure everything is in order, from the safety of the facilities to their environmental impact.

Then, let’s talk logistics. It’s like organizing a move, but on a global scale. Everything must arrive at the right place, at the right time, without forgetting any of the elements of trampoline parks or playgrounds along the way. Play in Business has become a master of planning to ensure that every piece of the puzzle arrives at its destination without a hitch.

And let’s not forget cultural differences. This is where it gets really interesting. Each country has its own tastes and expectations. What is popular here may not work there. Play in Business has thus listened to local communities to create indoor play centres that truly resonate with them and integrate into their daily lives.

Moreover, in Tunisia, the Playtime Park in Sousse, inaugurated in 2016, continues to captivate families with its indoor play area and outdoor activities. This project demonstrates our long-term commitment to the region, with regular maintenance ensured to guarantee visitor safety and enjoyment. Play In Business plans to send a technician for maintenance in a few weeks, highlighting our dedication to providing a consistently high-quality experience.

Morocco: a successful journey

Play in Business has marked the Moroccan landscape with several iconic projects, each demonstrating its commitment to offering unique experiences tailored to local needs.

In Casablanca, Le monde de Yabi continues to delight families, offering an aerial adventure course and modular games, distinguishing itself as a preferred play space where adventure meets safety. The formulas and birthday rooms, adapted to local requirements, have been immensely successful.

In Fez, Play in Business‘s approach took an educational turn, with a park integrated directly into a school. This initiative underscores the company’s versatility in combining play and learning, offering children a stimulating space to develop while having fun.

Marrakech saw the creation of the Kinder Club play area in the heart of Carré Eden shopping center, a clever strategy allowing families to combine leisure and shopping in one place. This project illustrates Play in Business’s ability to adapt to urban lifestyles, creating play areas where families already spend a significant portion of their time.

Each of these projects, with its successes and lessons, shows that Play in Business does more than build playgrounds; it connects with communities, listening to their needs and adapting to their cultural and social specificities.

Réunion Island: an unforgettable experience

On Réunion Island, Play in Business has truly worked wonders by launching two game-changing leisure spaces: Happy Kids, an indoor play area, and Happy Jump, a trampoline park. In Réunion, there are 2 distinct sites: Happy Kids in Saint-Pierre, dedicated solely to the play area, and in Saint-Leu, a multi-activity complex combining Happy Kids and Happy Jump.

Happy Kids in Saint Pierre has become the favorite spot for families looking to entertain their children in a safe and stimulating environment. With games suitable for all ages, it’s the perfect place for children to expend their energy, explore, and develop their creativity. The play area was designed to encourage learning through play, while allowing parents to relax, knowing their children are having fun in a secure and well-thought-out space.

The Saint-Leu site, by combining Happy Kids and Happy Jump, introduces a whole new dimension of fun. This space offers not only children but also adults the chance to jump, perform acrobatics, and play in a fun and original way. The success of Happy Jump has shown the local community’s appetite for innovative and energetic activities, proving the island was ready for this type of entertainment.

The resounding success of Happy Kids and Happy Jump in Réunion demonstrates the positive and lasting impact these spaces have on the local community. They have become more than just leisure spots; they are meeting points where families can come together. Play in Business, by overcoming logistical challenges and adapting to local needs, has succeeded in enriching the island’s leisure offerings, once again proving its expertise and ability to create memorable play experiences.

Lessons and vision for international growth

The adventures of Play in Business in Morocco and Réunion Island have been key chapters in its international journey, providing valuable insights into the importance of harmonizing with local cultures to best meet customer expectations.

These projects have not only allowed our company to refine its understanding of the market-specific nuances but have also solidified our reputation as a major player capable of adapting and thriving in diverse environments.

Armed with these successes and lessons learned, Play in Business is driven by an ambitious vision for international expansion, seeking to export its unique expertise while deeply respecting local nuances. This flexible adaptation strategy is what sets Play in Business apart from its competitors, positioning it as the ideal partner to design indoor playgrounds that captivate customers and stimulate the imagination, no matter where in the world.

The expertise of Play in Business in building international indoor playgrounds is undeniable. The projects in Morocco and Réunion Island are just examples of the company’s ability to overcome international challenges and create leisure spaces that enrich communities. Choosing Play in Business as your partner for indoor playground projects means selecting a company dedicated to excellence, innovation, and cultural adaptation.

Ready to turn your vision into reality and provide your community with a unique and captivating leisure space?

Whether in Germany, the United Kingdom, or anywhere else in the world, Play in Business is ready to take on the challenge.

Join the Play in Business adventure today and discover how our expertise in designing indoor play centres can enrich your project. Contact us to explore the endless possibilities and create a place where every visit is an unforgettable adventure. Together, let’s make play an exceptional experience for all, without geographical limits.

Own a playground and want to know how to communicate effectively about it? Check out our practical guide for communicating about indoor play centres.