Already an operator? Expand and modernize your park

Are your visitors demanding something new? Inject new energy into your complex. We complement your existing offerings or design custom extensions to boost your attendance, without disrupting your daily operations.

When you’ve been managing a leisure park for a few years, you know that you need to regularly surprise visitors to keep them coming back. Do you want to replace an old, somewhat worn-out structure? Or add a new activity to your play area, such as a super runio, a trampoline park, or interactive games?

Drawing on our experience as operators, we fully understand the challenges. We help you meet the challenge of attracting more new customers by strategically integrating these new features into your park, without disrupting your daily operations.

A pirate-themed birthday room fully decorated by Play In Business to maximize the profitability of an indoor park.

Un espace détente et snack moderne et lumineux pour parents dans un parc de loisirs, conçu pour prolonger la visite des clients.

Boost your offerings without starting from scratch

In the entertainment sector, novelty is one of the main drivers of customer loyalty. Your regular visitors love your park, but to keep them coming back year after year and avoid routine, you need to know how to surprise them. Adding a new activity zone is a formidable strategy: it’s the best way to attract new clientele like teenagers or young adults, rekindle the interest of your regulars, and very naturally justify an evolution in your entry fees or birthday packages. And the good news is, you don’t have to tear everything down to reinvent yourself!

This is where our design office comes in. Rather than starting from a blank slate, we conduct a precise technical audit of your current facility’s layout. Our objective? To identify with you the “dead zones” or underutilized areas of your building: an overly wide corridor, an old structure that has lost its appeal, or unused ceiling space.

Once these spaces are identified, we custom-integrate ultra-trendy and high-yield equipment (such as a timed ninja course, a trampoline extension, or interactive digital games). Throughout this design process, we ensure that the new equipment respects your visual identity, while guaranteeing that customer and staff traffic flows remain perfectly smooth and secure during peak weekend hours.

Your frequently asked questions about expansion or renovation

Do I have to close my park during the installation of new games?

This is the biggest concern for operators, and it’s completely understandable! We do our utmost to avoid a total closure. Our teams are accustomed to working by isolating the construction zone, or by scheduling the most disruptive interventions during your closing days (or off-peak hours) so that you can continue to welcome the public.

Can you dismantle my old equipment?

Yes, if you wish to modify an area or remove an obsolete structure, we can include dismantling in our quote. Our teams safely remove old equipment before installing brand new equipment in the same location.

Will the new structures integrate well with my current theme?

Absolutely. As we custom-manufacture our equipment, we adapt the activities and theme to your park. Our design office will incorporate your color codes, draw inspiration from your mascots if applicable, and create finishes that blend perfectly into the visual ambiance of your complex.

I have a classic children's play area; what do you recommend to attract teenagers?

To broaden your target audience to 10-15 year olds, you need action and challenge. Adding a trampoline zone, a timed ninja course, or interactive digital games (Valo Jump, Kylii, NeoXperience…) are excellent investments. This transforms your leisure park into a true multi-activity family complex.

My current park was built by another manufacturer. Can you still add an extension to it?

This is a very common request, and the answer is yes! During our technical audit, we study the structure and measure its exact dimensions. It is often necessary to build a new structure that will attach to the old one. It is possible to design an extension or a new module that will perfectly integrate with your existing structure. We obviously ensure that the junction between the old and new equipment is 100% secure for your customers.

Ready to give your park a boost?

Send us photos of your current complex, a plan of your facility, and tell us which area you wish to transform. We will prepare a customized development proposal for you.

Submit my development project

Photo d'un jeu à intégrer dans une aire de jeux. Elle présente notamment un toboggan

Our latest achievements

Airjump METZ

Discover Airjump Metz, a spectacular indoor leisure venue designed, manufactured, and installed by Play In Business. For this ambitious project, our design office optimized every square meter of the building to create an ultra-attractive, highly secure jumping area. This complex includes the best activities on the market to ensure maximum attendance: main jumping arena (Main Court), Dodgeball zones, foam pits, and sports courses. A turnkey project, combining custom design, strict compliance with ERP standards, and optimal profitability for our client.

Alti Arena Le Puy-en-Velay

Located in Le Puy-en-Velay (Haute-Loire), Alti Arena is an innovative multi-activity indoor leisure center. To equip this dynamic space, the management entrusted Play In Business with the design and installation of its jumping and agility zones, intended for a very diverse audience, from children to adults.

Our design office created a tailor-made space combining thrills, sport, and safety across several zones:

A complete Trampoline Park: Integrating a vast free-jumping zone (Main Court), trampoline basketball hoops, and a jump tower with a giant Airbag for safe landings.
A Ninja Course: A unique physical and fun challenge in the region, composed of several modules to overcome, ideal for attracting young adults and teenagers.
A Mini Jump area: A dedicated and secure trampoline zone for introducing toddlers (2 to 5 years old) to motor skills and balance.

The realization of Alti Arena’s structures illustrates Play In Business’s expertise in developing complex sports zones, perfectly meeting the expectations of a clientele seeking interactive experiences and self-challenge.

Parcours Ninja suspendu au-dessus d'une grande fosse à cubes de mousse gris et bleus chez Alti Arena au Puy-en-Velay. Aménagement Play In Business comprenant des piliers de protection, des anneaux suspendus et des tissus aériens.

Bax Bowling Brumath

Located just 20 minutes from Strasbourg, BAX Bowling in Brumath is a massive 10,000 m² leisure complex featuring multiple activities (bowling, karting, laser tag…). To expand its offering to families with young children, the management called upon Play In Business to design and install its “Kids Park” area.

Our design office created a bright and colorful indoor playground, perfectly secure and dedicated to children up to 10 years old. This custom-made tubular structure includes:

Obstacle courses, tunnels, and hiding places to stimulate motor skills.
Multi-lane slides and ball pits within an immersive and playful setting.
A floor-level early learning zone with foam modules for toddlers.

The completion of the Kids Park at BAX Bowling demonstrates our ability to support multi-leisure complexes in diversifying their revenue by creating dedicated children’s areas that allow parents to relax with peace of mind.

Vue intérieure du parcours d'obstacles de l'aire de jeux au BAX Bowling de Brumath aménagée par Play In Business. On y voit un tunnel, des modules de protection en mousse rouges et jaunes, et des décors muraux festifs.

Big Little – Wittenheim

Located in Wittenheim (near Mulhouse), Big Little is an impressive 3,500 m² indoor leisure complex. For this major project, Play In Business was chosen to design, manufacture, and install the park’s main attractions, offering a complete experience for the whole family.

To optimize this XXL space, our design office developed two major play areas:

A “Jungle” Playground (Kids Park): A huge 3-level tubular structure, fully themed. It offers a multitude of activities (slides, ball pits, obstacle courses) and includes a secure Baby Park for toddlers’ development.
A 750 m² Trampoline Park: A high-performance jumping zone including a Main Court (free jump), a landing Airbag, trampoline basketball hoops, and interactive zones for older children.

The completion of Big Little illustrates our ability to support investors in creating high-capacity multi-activity parks, capable of centralizing complementary offerings (trampoline, playground) under one roof.

Zone de saut libre (Main Court) du Trampoline Park Big Little à Wittenheim, installée par Play In Business, avec toiles de saut, tapis de protection bleus et oranges, et blocs en mousse jaunes.

Cap2fun Sélestat

Located in Sélestat (Alsace), Cap2fun is a giant 2500 m² indoor leisure complex, whose activity areas were entirely designed, manufactured, and installed by Play In Business.

To meet the expectations of a very wide audience (from toddlers to young adults), our design office has developed distinct and ultra-secure zones:

An “Enchanted Forest” Play Area (0-12 years old): An impressive 3-story tubular structure featuring monkey bridges, giant slides, and cabins. It is complemented by a psychomotor development Baby zone for 0-3 year olds.
A 600 m² Trampoline Park (ages 7+): A sporty and fun area including a free jump zone (Main Court), a giant Airbag, a Dodgeball zone, and a Ninja course.

This ambitious project demonstrates Play In Business’s expertise in creating “turnkey” multi-activity parks, capable of attracting and retaining a family clientele throughout the day.

Vue aérienne spectaculaire d'un immense parc de jeux multi-activités indoor réalisé sur mesure par Play In Business.

Chibitopia – Lingolsheim

Chibitopia: The perfect blend of an immersive mini role-play town and a giant play area

Located in Lingolsheim, near Strasbourg, Chibitopia is revolutionizing indoor leisure across 1,000 m². Play In Business designed a unique hybrid space: a miniature town dedicated to role-play, paired with an 8-metre-high tubular play structure.

An innovative concept focused on role-play

Chibitopia is not an ordinary play park. Here, the focus is on role-play and playful learning for children aged 0 to 10. We designed a real child-sized town featuring 6 full-scale immersive settings (hospital, garage, restaurant, supermarket, construction site, etc.). In these ultra-detailed spaces, children invent their own lives, and parents are invited to take an active part by playing customers or patients.

The Fire Station: A 3-level structure

To let off steam after role-play, the park’s central attraction is a gigantic tubular structure themed around a Fire Station. Play In Business made the most of the building’s volume by installing a 3-level module rising to 8 metres high. Slides, obstacle mazes and a huge ball pit allow children to assess risks and have fun in complete safety.

Exclusive areas: Snoezelen Room and The Bank

The customer experience is refined down to the smallest details. For toddlers, in addition to the classic motor-skills area, we created a dedicated “Snoezelen” room (Zen room) with soft lighting and varied textures for sensory development. For birthdays, the theming is total: the birthday child becomes the hero by entering “The Bank” vault room to discover a surprise adventure.

rôle play pour les enfants. Il s'agit d'une mini ville indoor réaliste pour enfants

Blog

ADVICE AND NEWS

About us Success stories and testimonials

Play In Business: Our success story, a leisure park creator like no other

Dive into our world with an exclusive interview with Bertrand Coulomb, the founder of Play In Business.

For over 30 years, Bertrand Coulomb has been working in the leisure industry. Since his beginnings at Big Bang Schtroumpf park (now Walygator Grand Est), he has remained in the amusement park sector, becoming a major player in the construction of leisure complexes through his company Play In Business. With one guiding principle: the constant pursuit of excellence.

Discover this interview here:

Can you tell us the story of Play In Business?

Bertrand Coulomb: Play In Business was founded in 2013 in Luxembourg, a country located in the heart of Western Europe, with excellent connections between capital cities. This company is the culmination of many years as a partner to European manufacturers. After collaborating with the largest manufacturers, installing hundreds of equipment pieces, regularly discussing with operators, and participating in the development of safety standards, I wanted to propose new ideas, greater theme and provide more efficient service to our clients.

We established partnerships with suppliers selected for the quality of their products, their service, their innovation, and their originality. We thus became manufacturers of our own play equipment.

What were the key stages in the growth and success over the years?

Bertrand Coulomb: One of the crucial stages was to stop being resellers and become manufacturers of play areas, enabling us to respond more effectively to our clients. We finally design the play equipment we want, with high-quality materials and advanced theming.

Then the evolution toward multi-activity allowed Play In Business to offer equipment beyond play areas, such as the trampoline parks that we also manufacture.

Aminata Ndao played a crucial role in this development. Coming from the French subsidiary Ludo et Cie, she was an enormous boost for Play In Business thanks to her responsiveness and extraordinary work capacity. She became the partner I had been waiting for.

What elements have contributed to making Play In Business a leader in the construction of indoor play areas and trampoline parks?

Bertrand Coulomb: I think our clients first appreciate the relationship we create with them. We share our experiences, listen to their expectations, spend time finding the perfectly adapted solution for the project, visit parks we have built together, and draw detailed 3D designs of the project to ensure perfect understanding.

Then, the quality-price ratio of our trampoline parks and our indoor play areas completes the convincing of our clients.

Of course, having operated a park for several years and participated in the development of safety standards also reinforces our credibility, and we maintain contact with our clients after their opening.

Could you share an example of an iconic project that has marked the history of Play In Business?

Bertrand Coulomb: Cosmic Jump is a striking example. It was our first large trampoline park (1,200 m2 of play equipment), installed in early 2018, with significant technical constraints and many activities such as dodge ball, half pipe, foam pit, and ninja course. The park was a success, and we then installed one of the largest modular play structures in France in the adjacent building for the same client!

Can you tell us about the innovations or new trends that Play In Business has introduced this year in its indoor play areas and trampoline parks?

Bertrand Coulomb: The arrival of the ISO EN23659 standard this year shook up the trampoline park industry somewhat, but it accelerated the professionalization of the sector. We place great importance on compliance with European standards, and we support operators to ensure optimal safety for jumper visitors and their own peace of mind.

Interactive games have also taken a prominent place at the expense of the free jump zone. Interactivity has truly become a must-have in trampoline parks, and Play In Business integrates several games into each project, such as Cardio Wall, Valo Jump, Freedom Gaming… Modular play structures are not left behind with interactive screens or the Talking Bag!

What are the upcoming projects for Play In Business for next year?

Bertrand Coulomb: We have developed a new range of pretend play equipment. With these games making a strong comeback in playgrounds, we couldn’t pass up the opportunity. In addition to our initial range of small play structures covering 2–3 m², we now offer role-play areas spanning 20–30 m² with plenty of interactive features. The first park to feature this range was Chibiotopia near Strasbourg, which has proved a huge success, and the brand is now expanding under licence.

We’ll be attending IAAPA in London in September 2026 – the attractions industry’s largest trade fair – to showcase this new range. This time, it’ll be the visitors who get to play like children!

As for our upcoming installations for 2027, our schedule is already packed. Stay tuned—we will discuss them soon.

In summary, how would you describe the results of the current year for Play In Business in terms of success, achievements, and future prospects?

Bertrand Coulomb: Despite challenges related to client financing, I consider that we have had an excellent year. Our clients are satisfied, the image of Play In Business is very strong, and our quality-price ratio remains excellent. We thank our clients for their trust and collaboration, and we remain available for future projects and park upgrades.

icons of several well-known social media platforms like facebook, youtube, instagram

Indoor playground Marketing et communication

Indoor Play Center and Social Media: Boost Your Visibility

Indoor Play Center and Social Media

Do you own an indoor play center and want to increase your visibility?

Did you know that every day, 45 million French people spend an average of over 2 hours online, including on social media?

That’s right, social media is no longer just platforms—they’ve become essential in our lives.

And also for your indoor play center!

In our digital age, they’ve become essential communication channels that connect businesses to their customers. They also help increase visibility.

For indoor play centers, Facebook, LinkedIn, and Instagram aren’t just apps—they’re unique opportunities to strengthen your online presence and achieve significant return on investment.

Discover here why social media plays an important role:

Brand Visibility and Awareness

Did you know that social media represents the virtual storefront of your indoor play center?

Imagine your social media as your indoor play center’s storefront: accessible to everyone with a simple internet connection.

Being active with engaging content means creating visibility for your indoor play center.

By sharing relevant content, you earn the trust of your prospects and turn them into loyal customers.

Better Understanding of Your Community

Take the time to analyze your community’s comments and messages!

Yes, messages and comments are golden nuggets.

They allow you to directly understand your target audience’s needs and adapt your offering based on their demand—it’s an invaluable tool.

Social media is THE direct bridge between you and your community.

Moreover, this interactivity strengthens the bond between your customers and your indoor play center because you’re INVESTED and you show your COMMITMENT to THEIR opinion, which is very important!

Marketing and Promotion

Goodbye traditional advertising… hello social media!

Accessible and effective, they allow you to precisely reach your target audience.

With precise targeting (if you know your audience well, of course), return on investment is guaranteed, turning visitors into real customers!

On top of that, announcing your events can always attract more people to your indoor play center.

Competitor Monitoring and Market Analysis

Just “follow” them as we say now and… stalk 😉

Look at what works and what doesn’t on your competitors’ social media: number of likes, number of comments, number of followers… Social media gives you direct insight into their strategy.

This analysis allows you to stand out, because in a constantly evolving world, adaptability is: THE KEY.

Then, adapt your strategy accordingly.

In summary: social media is your best friend for your indoor play center!

They create connections, sure, but can generate tremendous visibility if you know how to use them correctly!

Social media is the must-have of modern communication, even at . Don’t wait—it’s time to ride this wave toward success and growth.

Safety and standards Trampoline park

Les normes ont-elles un intérêt ?

Les normes ont-elles vraiment un intérêt ?

Les normes ont mauvaise presse : dans l’agriculture, l’industrie, le commerce, les syndicats se plaignent des règles trop exigeantes, trop nombreuses et parfois contradictoires. Même le gouvernement français déplore la complexité de la réglementation : « trop de normes tue la croissance » a déclaré le Ministre de l’Economie français Bruno Le Maire en avril 2024. Une simplication est en marche…

Les mêmes remarques sont valables dans les autres pays européens et au Royaume Uni, qui déjà en 2010 supprimait deux normes pour en créer une nouvelle en instaurant le « one in, two out », et même « one in, three out » en 2015.

Les normes: néfastes ou bénéfiques pour le business?

Alors les normes sont-elles néfastes pour le business ? Bien au contraire !

Dans le cadre des activités de loisirs, elles ont permis de faire chuter le nombre d’accidents graves, de sécuriser les équipements, d’organiser la supervision, la gestion de flux, les contrôles et la maintenance, de limiter les risques pour les joueurs aussi bien que pour les exploitants.

La France a été précurseur dans la réglementation pour les aires de jeux collectives avec la première norme arrivant en 1988 (norme S54-201), puis avec un décret en 1994 (n°94-699 du 10 août 1994). Les exploitants ayant l’obligation de se mettre en conformité avec des normes, le nombre d’accidents graves a fortement baissé et les décès dus aux équipements a disparu.

A l’arrivée des parcs de trampolines en Europe au début des années 2010, il n’existait aucune réglementation. La norme des trampolines sportifs n’était pas applicable, comme celles des aires de jeux. Il n’existait en France que l’obligation générale de sécurité : « Les produits et les services doivent présenter, dans des conditions normales d’utilisation ou dans d’autres conditions raisonnablement prévisibles par le professionnel, la sécurité à laquelle on peut légitimement s’attendre et ne pas porter atteinte à la santé des personnes ». Mais comment savoir quoi faire dans une activité nouvelle et comment prouver qu’on présente une « sécurité légitime » ?

Conséquences de l’absence de normes

C’est ainsi que l’on a vu des parcs de trampolines ouvrir avec des trampolines de performance sans aucune surveillance, et un nombre d’accidents augmenter parallèlement aux nombre de nouveaux parcs ouverts. Un parc dans l’Est de la France détenait le record d’accidents graves (nécessitant l’arrivée des pompiers) : peu de personnel, aucune supervision, les enfants laissés seuls sur les trampolines… Les pompiers effectuaient plus de 18 interventions par semaine en moyenne ! La DDPP (Direction Départementales de la Protection des Populations) n’avait aucun moyen de fermer ce parc car il n’existait pas de base légale. Après quelques mois d’exploitation, la majorité des familles de la région avaient eu son propre enfant ou celui d’un proche qui avait été blessé pendant une séance dans le parc de trampolines. Le marché était sinistré.

Résultat, le nouveau parc de trampolines qui s’est ouvert dans la même agglomération quelques mois plus tard, avec une véritable supervision et une politique sécuritaire adaptée, a mis plusieurs années à convaincre les familles de venir dans son parc et à équilibrer ses comptes.

Ainsi, l’arrivée des normes expérimentales françaises dans un premier temps (XP S52-370), puis européennes ensuite (ISO EN 23659) a permis de réguler l’activité et de faire baisser drastiquement le nombre d’accidents. Le marché se développe ainsi normalement, et la DDPP a désormais les moyens de contrôler les parcs, et éventuellement de faire fermer les exploitations dangereuses qui nuisent autant aux joueurs qu’au secteur toute entier.

Donc oui, les normes sont essentielles pour réguler une activité. Elles sont nécessaires d’une part pour déterminer le niveau de sécurité minimale ou optimale nécessaire pour assurer la sécurité des utilisateurs. Elles permettent à l’exploitant de choisir les activités en fonction des risques encourus et des obligations qui en découlent. Par exemple, les parcours acrobatiques en hauteur avec une ligne de vie continue nécessitent moins de personnel d’exploitation, les joueurs étant toujours attachés.

Les normes permettent également de mettre en conformité les équipements, de rehausser leur niveau de sécurité, de protéger les utilisateurs mais également les exploitants en cas d’accident. En effet, l’exploitant ayant des équipements conformes aux normes pourra démontrer qu’il a mis en place « la sécurité à laquelle on peut légitimement s’attendre » et pourra dégager sa responsabilité.

Conseils pour les exploitants

Nous ne pouvons que fortement conseiller à tous les porteurs de projets et tous les exploitants de parcs de loisirs de suivre de près la réglementation et de se conformer le plus possible aux normes en vigueur.

En tant qu’expert intervenant dans différents comités de normalisation, Play In Business vous conseille sur le choix des équipements, les exigences de sécurité, les obligations de supervision, l’entretien et la maintenance à prévoir… afin que vous puissiez faire le choix le mieux adapté à votre exploitation.

Products
The best equipment to renew your leisure park

Indoor playground

Design a bespoke, secure, and highly profitable indoor playground. Discover our tubular structures and professional equipment for your leisure park.

Photo d'un projet de complexe imaginé par Play in Business. La photo présente notamment un premier toboggan en premier plan et un second qui tourne sur lui-même en second plan.

Indoor leisure complex

Grouping several activities in one place allows multiple age groups to play at the same time and improves profitability. Playgrounds, trampoline parks, interactive games—Play In Business supports you in creating a bespoke complex.

Joueurs s'amusant sur un sol lumineux avec dalles LED. Play In Business équipe votre parc indoor avec les dernières innovations en matière de jeux interactifs.

Indoor Interactive Games

Modernize your complex with cutting-edge interactive solutions. Blending physical challenge with video games (augmented reality), our equipment captivates new customers, increases your revisit rate, and revitalizes your spaces.

Vaste zone de saut d'un trampoline park indoor avec des toiles violettes et rouges, conçu et installé sur-mesure par Play In Business.

Indoor Trampoline Park

Design a custom trampoline park that is profitable and 100% safe. From 3D design to turnkey installation, Play In Business supports you in creating a semi-sporting, recreational, and organized activity where young people can have fun with complete peace of mind.